Don’t Ignore Opportunities

Starting with the development of a New Consumer- the problem Hispanics face in the US is the connotations that come with misunderstood cultural concepts, which affect the psychology, and more importantly the way this market succeeds and interacts in society. For Latinos living in the US, foreign-born or not, the general market environment does not

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Hispanic Hand Gestures for the Win

Have you noticed how some people make hand gestures whenever they talk? According to a recent issue of the journal of Cognitive Science, you are probably talking to a warm, agreeable, and energetic person. People who express themselves with hand motions are often more engaged and passionate about what they are speaking about, which explains

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An interesting “UniOnion” for millennials

With millennials swarming sites like Vice, Buzzfeed, Vox, and Mic, it is no wonder why fun, aesthetically pleasing content is being king right now. Millennials’ growing demographic is spiking up these kinds of sites’ rankings & traffic. Companies are taking notice and big changes and mergers are taking place, one of the most recent ones

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