About Us

FPO was founded in 2003 to serve as a strategic partner to large general market agencies needing Hispanic marketing expertise. We saw an opportunity to provide clients with a more integrated approach to their brand marketing – one that aligned above and below the line objectives and would resonate across demographic groups. As the marketplace became more diverse, so, too, have the services that FPO provides. Today, FPO is a totally integrated brand-marketing agency offering a comprehensive menu of strategic marketing and creative services. Located in San Antonio, we are pleased to serve a growing list of blue-chip companies that range in size from start-ups to Fortune 100 corporations.




Featured Work

Whataburger Case Study

WHATABURGER - Whataburger is a beloved brand in the Southeast and Southwest that boasts over one billion dollars in sales and 750 locations, not to mention a fiercely loyal customer base. Whataburger called on FPO to help them evolve their ‘bigger better’ message to appeal to multicultural audiences.


GIBSON - This Nashville-based musical instrument maker is world-renowned for building some of the most iconic guitars in history including the Les Paul electric and Hummingbird acoustic. A longtime FPO client, we were honored when Gibson selected us to create the visual branding for GuitarTown Mexico City.

Ground Zero Immersion

GROUND ZERO IMMERSION - Among one of the more unique services that FPO provides our clients is a multicultural immersion program. The program starts at ground zero and involves both classroom and boots on the ground learning that helps educate marketers on the subtle nuances of connecting with the Hispanic consumer.


ADDITIONAL WORK - Since 2003, FPO has been providing brands with strategically focused, highly creative solutions that resonate with today’s multicultural audiences. Much of the work we create has earned industry accolades but, more importantly, all of it has put our clients in a better position to succeed. Click here to view more.



FPO Marketing and Advertising has been fortunate to work with a growing list of blue-chip clients that range in size from startups to Fortune 100 companies. Roll over each one for a list of services we provide.

Brand Experience: all Liquid Detergent, Coca-Cola North America, Culinary Institute of America, Dove Body Wash, Frost Bank, Hennessy Cognac, National City Bank, NyQuil, Pepto-Bismol, Pulmicort, Shoe Carnival, Suave Hair Products, Super 8 Hotels, Snuggle Fabric Softener, Yankee Candle, Vick’s Vapor Rub, and Western Union.

Contact Us!

FPO Marketing and Advertising
8035 Broadway
San Antonio, TX 78209
Business Development
contact Marcos Hernandez at 210.591.1557



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